A content management system (CMS) is an application that is used to manage web content, allowing multiple contributors to create, edit and publish. Content in a CMS is typically stored in a database and displayed in a presentation layer based on a set of templates.
The following are the basic features of a CMS:
One major advantage of a CMS is its collaborative nature. Multiple users can log on and contribute, schedule or edit content to be published. Because the interface is usually browser-based, a CMS can be accessed from anywhere by any number of users.
The second major advantage of a CMS is that it allows non-technical people who don’t know programming languages to easily create and manage their own web content. The WYSIWYG editors of a typical content management platform allows users to enter text and upload images without needing to know any HTML or CSS.
When a company uses a CMS to publish its pages, it reduces its reliance on front-end engineers to make changes to the website, making it quicker and easier to publish new content.
Before choosing a content management system, it is beneficial to evaluate your company’s information management practices and overall business goals with respect to the publishing of content.
You will need to begin by making a list of the business problems you are trying to solve as well as any specific requirements you may have. This will help you choose the right content management system – the one that supports your business requirements – rather than the most popular or well-liked.
CMSs come in all shapes and sizes, each with its own set of features and benefits. Some are ideally suited for blogging; others may be tailored to ecommerce sites with features for pricing and accounting functionality. Specifics will vary based on your company’s needs and resources.
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